That didn鈥檛 take long.
It鈥檚 barely been two weeks since Idaho regulators said they would allow the sale of health insurance that does not meet all of the Affordable Care Act鈥檚 requirements 鈥 a controversial step some experts said would likely draw legal scrutiny and, potentially, federal fines for any insurer that jumped in.
On Wednesday, Blue Cross of Idaho unveiled a menu of new health plans that break with federal health law rules in several ways, including setting premiums based on applicants鈥 health.
鈥淲e鈥檙e trying to offer a choice that allows the middle class to get back into insurance coverage,鈥 said Dave Jeppesen, the insurer鈥檚 executive vice president for consumer health care.
The firm filed five plans to the state for approval and hopes to start selling them as soon as next month.
The Blue Cross decision ups the ante for Alex Azar, the Trump administration鈥檚 new Health and Human Services secretary. Will he use his authority under federal law to compel Idaho to follow the ACA and reject the Blues plans? Or will he allow state regulators to move forward, perhaps prompting other states to take more sweeping actions?
At a congressional hearing Wednesday, even as Blue Cross rolled out its plans, Azar faced such questions.
鈥淭here are rules. There is a rule of law that we need to enforce,鈥 Azar said. Observers noted, however, he did not specifically indicate whether the federal government would step in.
Robert Laszewski, a consultant and former insurance industry executive, thinks it should.
鈥淚f Idaho is able to do this, it will mean other 鈥 states will do the same thing,鈥 he said. 鈥淚f a state can ignore federal law on this, it can ignore federal law on everything.鈥
Idaho鈥檚 move stirs up more issues about individual insurance market stability.
Policy experts say that allowing lower-cost plans that don鈥檛 meet the ACA鈥檚 standards to become more widespread will pull younger and healthier people out of Obamacare, raising prices for those who remain. Supporters say that is already happening, so this simply provides more choices for people who earn too much to qualify for subsidies to help them purchase ACA coverage.
The state鈥檚 move to allow such plans, announced in January, drew harsh and swift criticism.
鈥淐razypants illegal,鈥 tweeted Nicholas Bagley, a law professor at the University of Michigan and former attorney with the civil division of the U.S. Department of Justice, who said that states can鈥檛 pick and choose which parts of federal law to follow. Sabrina Corlette, a research professor at Georgetown University鈥檚 Center on Health Insurance Reforms, pointed out that health insurers could be liable for sharp fines if they are found to be in violation of the ACA.
But both Idaho regulators and Blue Cross officials say they are not worried.
Jeppesen said the ACA gives states regulatory authority 鈥渢o make sure the market works and is stable,鈥 and the insurer is simply 鈥渇ollowing what the state has given us guidance鈥 to do.
Other insurers in Idaho are taking a much more cautious approach, telling they are not stepping up immediately to offer their own plans.
Laszewski said they are likely waiting to see what legal challenges develop.
鈥淚f I were running an insurance company, there鈥檚 no way I would stick my neck out until the high court has ruled in favor of this 鈥 and they鈥檙e not going to,鈥 he said.
Jeppesen said his company has consulted with legal experts and is moving ahead with confidence. The aim is to bring people back into the market, particularly the young, the healthy and those who don鈥檛 get a tax credit subsidy and can鈥檛 afford an ACA plan.
For some people 鈥 especially younger or healthier applicants 鈥 the new plans, which the insurer has named Freedom Blue, cost less per month than policies that meet all ACA rules.
They accomplish that by limiting coverage. If they are allowed to be sold, consumers will need to weigh the lower premiums against some of the coverage restrictions and variable premiums and deductibles, policy experts say.
The plans, for example, will include a 鈥渨aiting period鈥 of up to 12 months for any preexisting conditions if the applicant has been without coverage for more than 63 days, Jeppesen said.
Additionally, they cap total medical care coverage at $1 million annually. And premiums are based, in part, on a person鈥檚 health: The healthiest consumers get rates 50 percent below standard levels, while those deemed unhealthy would be charged 50 percent more.
All those caveats violate ACA rules, which forbid insurers from rejecting coverage of preexisting conditions or setting dollar caps on benefits or higher premiums for people with health problems.
But the rates may prove attractive to some.
Premiums for a healthy 45-year-old, for example, could be as low as $195 a month, according to a comparison issued by the insurer, while a 45-year-old with health problems could be charged $526. In that case, the 45-year old would find a lower price tag 鈥 $343 a month 鈥 for an ACA-compliant bronze plan.
While Freedom Blues plans cover many of the 鈥渆ssential health benefits鈥 required under the ACA, such as hospitalization, emergency care and mental health treatment, they do not include pediatric dental or vision coverage. One of the five plans does not include maternity coverage.
When compared with one of the Blues鈥 ACA-compliant plans 鈥 called the Bronze 5500 鈥 the new standard Freedom Blue plan鈥檚 annual deductibles are a mixed bag.
That鈥檚 because they have two separate deductibles 鈥 one for medical care and one for drugs. If a consumer took only generic drugs, the new plan would be less expensive, according to details provided by the plan. But with a $4,000 deductible for brand-name drugs, the Freedom Blue plan requires more upfront money before full coverage kicks in than the ACA-compliant plan it was compared with.
Jeppesen said the insurer hopes to attract many of the 鈥110,000 uninsured state residents who cannot afford [ACA] coverage.鈥
That鈥檚 the total number of uninsured people who earn more than 100 percent of the federal poverty level in the state, he said.
Sarah Lueck, senior policy analyst for the Center on Budget and Policy Priorities, cautioned that some of those residents might actually be eligible for subsidies under the ACA, which are available to people earning up to four times as much.
鈥淢any 鈥 could be getting subsidies for more comprehensive coverage through the [ACA-compliant state exchange] and would be better off,鈥 Lueck said.